Book a Meeting

The National Conference Center Blog

Posts Tagged ‘best planner practices’

SURPRISE: The Future of Conferences Won’t Focus On…

Wednesday, September 14th, 2011

For Steelcase, technology plays a role but isn’t the main focus,
instead the design focuses on collaborative learning.

You’ll be surprised to find out in the fall issue of our white papers series Meeting Discoveries that the future of conferences won’t focus on… technology. We interviewed three professionals in the meetings industry whom we consider to be conference innovators on current upcoming trends, the emphasis attendees are placing in their survey results and what’s most important in the future. A year ago, venues might have feared technology would take over and replace face-to-face meetings but according to these innovators, technology is important but doesn’t play an integral role in the future of learning. In fact, in the white paper (set to be published at the end of this month) you’ll discover that 70% of learning is believed to be a social interaction with others.

5 things you’ll discover in our fall white paper:

  1. How conferences are changing to adapt to the needs of attendees  Рyou might be surprised what a large emphasis is being placed on satisfying attendees to keep them returning each year.
  2. Discover why attendees are currently traveling to conferences – one hint: it’s not what you planned in your conference agenda.
  3. Find out what’s crucial for collaboration and learning – In order to increase collaboration and learning, know the unique traits of a setting that will help foster this at your conference.
  4. Know what conference innovators predict long-term – If you’re afraid of social media or think it’s distracting, consider incorporating it now.¬† It won’t play a large role, instead it’ll be considered a “birth-right,” similar to free Wi-Fi.
  5. Understand the difference between traditional conferences and peer conferences – It’s the difference between active versus passive learning and will make significant difference in the future of your meeting success.

What do you predict as the future of conferences and meetings? Have you foreseen trends in the past that you were right about; if so what were they?